By Alpit Patel and the aibrevo team · October 15, 2026 · 8 min read
Questions to Ask a GoHighLevel Expert for Med Spas: 15 With Good Answers
Fifteen questions to ask a GoHighLevel expert for med spas before hiring, each with what a good answer sounds like and what a bad one sounds like. They cover the named builder, credentials, booking-platform method, HIPAA, A2P 10DLC, consent, reviews, ownership, testing and support.
Part of the guide: How to choose a GoHighLevel expert for a med spa
Key takeaways
- Ask for the builder's full name first. If you get a company name, the rest of the call is about a team you may never meet, and the credential check in HighLevel's Certified Admin directory has nothing to search.
- The best single question for a med spa is: what do you do before buying the HIPAA add-on? HighLevel says the $297 a month package cannot be canceled, refunded, removed or downgraded once enabled, so the right answer starts with counsel's written opinion.
- Good answers are specific and checkable: a named booking-platform method (Zapier, webhook or API), a named consent field, a named test log. Bad answers use words like fully, seamless, everything and guaranteed.
- Take notes against the ten-point scorecard on the support page, and ask for the answers in writing afterward. A provider who will not write an answer down has told you something.
You are on a call with someone who says they are a GoHighLevel expert for med spas. They sound confident. You have maybe 30 minutes to learn whether they will build an account that texts reliably, keeps consent records straight and can be handed to your front desk. These are the questions to ask a GoHighLevel expert for med spas, in order, each with a good answer and a bad one.
It is the interview companion to our vetting guide for med spas, which has the scorecard, red flags and contract clauses. For what an expert does and what to expect each week, see the GoHighLevel expert for med spas page.
Which questions to ask a GoHighLevel expert for med spas screen out the wrong one in ten minutes?
Five questions do most of the screening: who builds, whether the credential can be checked, what med spa work they can show, how they connect your booking platform, and what is excluded from the quote. If any answer is vague, the rest of the call will be too.
| # | Question | A good answer sounds like | A bad answer sounds like |
|---|---|---|---|
| 1 | Who will build my account, and what is their full name? | A name and a role, with who backs them up | “Our team handles it” |
| 2 | Where can I verify that person’s HighLevel credential? | Points to the Certified Admin directory at directory.gohighlevel.com, names the badges held | “We are certified” with no name |
| 3 | Can you describe one med spa build, including what went wrong? | A specific project: platform connected, method used, a problem and how it was fixed | “We have done dozens of med spas” with no detail |
| 4 | I use [your booking platform]. How would you connect it? | Names Zapier, webhook or API, which events, and that vendor access is requested in week one | “We integrate with everything” |
| 5 | What is not in this quote? | A list: for example HighLevel fees, copywriting, data cleanup, support after launch | “Everything is included” |
On question 2, HighLevel’s certifications page says Certified Admins are listed in its directory, the badge is valid for two years from the live proctored exam, and the listing is removed if the person’s HighLevel subscription ends. It also says the listing is optional for people who only want the courses. So a missing name is a follow-up question, not proof of a false claim. The directory is HighLevel’s own and is better evidence than a badge image on a website.
On question 4, our setup page shows which med spa platforms offer Zapier apps, webhooks or APIs, as checked on 30 September 2026. A candidate who knows your platform’s real connection options has done this before.
Which questions test med spa competence?
The next five questions test whether the expert understands the parts of a med spa build that go wrong: HIPAA, texting registration, consent, reviews and photos. Ask them in plain language and listen for process rather than reassurance.
| # | Question | A good answer sounds like | A bad answer sounds like |
|---|---|---|---|
| 6 | What do you do before buying the HIPAA add-on? | Asks for counsel’s written opinion, explains it is permanent, buys only on your written instruction | “We turn it on for every med spa” |
| 7 | If we are a covered entity, how do you set HIPAA up and check it? | Describes the BAA signing, agency-level activation, the per-sub-account setting and verifying it, MFA and user roles | “The snapshot is HIPAA compliant” |
| 8 | What will our A2P 10DLC campaign description and sample messages say? | Describes use cases that match what you send, and opt-in text matching your forms | Has not thought about it, or says registration is “automatic” |
| 9 | How do forms capture consent for reminders versus promotions? | Two separate checkboxes, two custom fields, workflows that check the right one before each send | One checkbox, or “consent is covered in our terms” |
| 10 | How does your review workflow avoid sending links only to happy clients? | The same request goes to every completed client; any private-feedback step does not decide who sees the public link | “We filter out bad reviews” |
Why question 6 matters most: HighLevel’s HIPAA support article (checked 15 October 2026) says accounts are not HIPAA compliant by default, the package is $297 a month, and once enabled it cannot be canceled, refunded, removed or downgraded. That is $3,564 a year, permanently, so the decision should rest on a lawyer’s view of whether your practice is a covered entity, not on a builder’s habit. Our HIPAA answer and HIPAA setup steps explain what each step does.
Why question 10 matters: the FTC’s Consumer Reviews and Testimonials Rule questions and answers (cited on our setup page) say that asking for reviews only from customers you think are happy could violate the FTC Act. A review workflow built around “protect our rating” is a compliance problem, not a feature. For a deeper look at consent design, see the TCPA consent and opt-out guide.
Which questions cover ownership, testing and handoff?
The last five questions settle who controls the account, how the work is proven, what you receive at the end and what support looks like. They are the questions most people skip, and the ones that matter most when something breaks.
| # | Question | A good answer sounds like | A bad answer sounds like |
|---|---|---|---|
| 11 | Who is the agency owner of record, and what happens to the account if we part ways? | Either your own agency account with them as admin, or a written transfer process and timeline | “That is not something we have had to deal with” |
| 12 | Who owns the phone numbers, sending domain and A2P registration? | You do, in writing | “They belong to our account” with no exit path |
| 13 | How will you test, and what will I see? | Dummy contacts through every branch, and a written test log before go-live | “We check it as we go” |
| 14 | What does handoff include? | Workflow list, recorded walkthrough, integrations and credentials list, named internal owner | “A quick call at the end” |
| 15 | What does support cover after launch, for how long, and what is billable? | A number of days included, a response time for urgent faults such as texts not sending, billable rates named | “We are always here for you” |
For questions 11 and 12, HighLevel’s Sub-Account Transfer Guide (checked 15 October 2026) says a transfer moves an entire sub-account to another agency, that by default only the Agency Owner can request or complete it, and that a HIPAA-enabled sub-account can only move to an agency that also has the HIPAA add-on. It also says phone numbers move with the sub-account only when both agencies use LC Phone, and that Twilio numbers need separate coordination. A provider who knows those details has handled an exit before. The expert page explains the two ownership arrangements and their risks.
For question 14, use our handoff checklist as the standard. A handoff described as “a quick call” is a risk when your front desk manager changes.
How should I run the call and score the answers?
Use the same fifteen questions with every candidate, in the same order, and write the answers down. Then score each on the ten-point scorecard on the support page, and ask each provider to confirm their key answers by email.
A practical format:
- Before the call. Send the one-page brief (treatments, booking platform, locations, list size, counsel’s HIPAA view) so answers are specific.
- On the call. Ask questions 1 to 5 first. If two answers are bad, thank them and end the call.
- Next ten minutes. Ask 6 to 10. Do not suggest the right answer; listen for what they say first.
- Last ten minutes. Ask 11 to 15 and ask for a written scope with exclusions.
- After the call. Email three answers back to them for confirmation: who builds, who owns the account, and what is excluded. Their reply is your first written evidence.
- Score. Use the scorecard. Do not let a high score on one criterion hide a hard fail on HIPAA process or ownership.
If you need to compare an expert against an agency or a freelancer, the comparison post shows the trade-offs. aibrevo’s own published price bands are $1,499 to $4,999 for a complete single-business setup, with multi-location rollouts quoted by number of locations; ask us the same fifteen questions through our GoHighLevel implementation service or contact page.
Founder’s note, Alpit Patel. I see owners hire a builder without asking who owns the account, every week. Start by asking for the builder’s full name. Then get the answers on ownership, exclusions and support in writing. My rule: if a provider will not put an answer in writing, treat that as your answer. Ask the HIPAA add-on question early. HighLevel says the $297 a month package cannot be canceled once enabled, so a good answer starts with counsel’s written opinion. I founded aibrevo in San Francisco in 2021, and through autoesta I have overseen 320+ GoHighLevel implementation projects across med spas, real estate, healthcare, dental, home services, SaaS and professional-services clients in the US, UK and UAE. About Alpit
Sources
- HighLevel, Certifications: Certified Admin validity, directory listing and removal, optional listing. Checked 2026-10-15.
- HighLevel, Certified Admin Directory. Checked 2026-10-15.
- HighLevel Support, HIPAA Compliance in HighLevel: default status, $297 a month, permanence. Checked 2026-10-15.
- HighLevel Support, Sub-Account Transfer Guide: transfer permissions, HIPAA add-on requirement, phone numbers. Checked 2026-10-15.
- FTC, Consumer Reviews and Testimonials Rule: Questions and Answers: selective solicitation, as cited on aibrevo’s setup page, checked 2026-09-30.
- aibrevo, GoHighLevel setup for med spas: booking-platform connection methods checked 2026-09-30 and published price bands.