By Alpit Patel and the aibrevo team · October 14, 2026 · 2 min read
GoHighLevel Add-On Prices 2026: Every Optional Add-On and What It Costs
HighLevel lists 14 optional add-ons on its pricing page, from WhatsApp at $10 a month per sub-account to the white label mobile app and Premium support at $497 and $500 a month. This table lists each add-on, who pays per sub-account versus per agency, and a worked monthly total for a small agency, checked October 14, 2026.
Part of the guide: GoHighLevel pricing
Key takeaways
- HighLevel's pricing page lists optional add-ons separately from the $97, $297 and $497 plans. Some bill per sub-account, some per agency, one per IP and one per website.
- The largest fixed add-ons are the white label mobile app ($497 a month), Premium support ($500 a month) and HIPAA compliance ($297 a month).
- Per sub-account add-ons: AI Employee Growth $50 or Unlimited $97, Branded Client Portal App $49, SEO powered by Search Atlas $79, Online listings management $30, Premium prospecting tool $29, WhatsApp $10.
- Dedicated email IPs are $59 a month per IP, WordPress hosting starts at $10 a month per site, and the HighLevel Certification Program is listed at $97 a month.
- Add-ons stack on top of the plan fee and on top of usage billed through the wallet.
What does each GoHighLevel add-on cost?
This is the full add-on list from HighLevel’s pricing page as read on October 14, 2026. Prices are USD and subject to change; confirm in your agency billing settings before quoting a client.
| Add-on | Listed price | Billed per |
|---|---|---|
| AI Employee Growth | $50 a month | Sub-account |
| AI Employee Unlimited | $97 a month | Sub-account |
| Branded Client Portal App | $49 a month | Sub-account |
| Dedicated email IPs | $59 a month | IP |
| Domain purchasing | Market-leading prices, no flat fee listed | Not stated |
| HighLevel Certification Program | $97 a month | Flat monthly price |
| HIPAA compliance | $297 a month | Flat monthly price |
| Online listings management | $30 a month | Sub-account |
| Premium prospecting tool | $29 a month | Sub-account |
| Premium support | $500 a month | Flat monthly price |
| SEO (powered by Search Atlas) | $79 a month | Sub-account |
| WhatsApp integration | $10 a month | Sub-account |
| White label mobile app | $497 a month | Flat monthly price |
| WordPress hosting | From $10 a month | Site |
What does a small agency actually add up to?
Illustrative arithmetic using only the listed prices: an agency on the $297 Unlimited plan with 5 client sub-accounts, AI Employee Growth on 2 of them, WhatsApp on 3, and one dedicated email IP.
| Line | Monthly cost |
|---|---|
| Unlimited plan | $297 |
| AI Employee Growth on 2 sub-accounts | $100 |
| WhatsApp on 3 sub-accounts | $30 |
| One dedicated email IP | $59 |
| Total before usage | $486 |
Usage for texts, calls, email and AI is billed on top through the wallet, and that is where most bills grow, as covered in GoHighLevel pricing: plans, usage fees and your real monthly bill.
Which add-ons does a business actually need?
Most single-business accounts need none at first. The ones that turn out to be mandatory are driven by what you do: a healthcare practice handling protected health information needs the HIPAA add-on (see is GoHighLevel HIPAA compliant), an agency selling its own branded app needs the white label mobile app, and a sender with high email volume may want a dedicated IP. The rest are optional upgrades to decide on once the core build works.
Sources
- HighLevel, Pricing, optional add-ons list, checked October 14, 2026.
- HighLevel Support, HighLevel pricing and billing guide, rebilling rules, checked October 14, 2026.